Desigual unveiled its Spring/Summer 2018 collection at New York Fashion Week, and it was as a celebration of diversity, eclecticism and originality—values that have remained essential to Desigual’s core since its inception.
As the brand’s artistic director, Jean-Paul Goude was tasked with creating a bold and unique presentation to enhance Desigual’s historic DNA of optimism and individuality.
The runway was absolutely electric as each model represented a singular character from a different group, with makeup and hairstyles that further pushed the boundaries of imagination. It was an “unexpected trip.”
The women’s fashion Spring/Summer 2018 collection was inspired by a voyage through different types of jungles; exotic, psychedelic, and more.
Pieces included color-blocked knit sweaters, interweaving mesh and marine striping; elsewhere, kimono and pajama volumes were cut with fluid fabrics. Jackets—on the shorter side, in leather or denim—were complemented by golden accent jewelry, while bohemian skirts and dresses were treated with trippy geometric prints. Tahitian flowers, palm groves and even a Mickey Mouse print were also in the mix.
View a few photos from the show below. Pictures courtesy of Desigual.